Rochester NY

Now Booking: Personal Brand Photography in Rochester NY

Hey there friend! Erin and I are super excited to announce the launch of a new area within Lori and Erin Photography: Personal Brand Photography!

You asked for it, and we are finally ready to fully deliver. This may seem like something we’ve always offered. You’re not wrong.

We’ve just made the process better, clearer and tailored to growing businesses and their owners. We didn’t realize until now that we could actually give it the name and category it should rightfully have.

We have always placed on emphasis on showcasing your personality, whether it’s a family, senior or business portrait. When folks come to us for headshots, we ask the question:

“What do you want people to see when they look at this?” And I then tell them, we don’t do boring head shots here.

Ok so what’s NEW about Personal BRAND Photography? It takes commercial headshots and business portraits to a new level.

If you are an entrepreneur, chances are yours is the face of your business in a fast paced online world. With the importance of social media to a consumers buying behavior, and whether they realize it or not, customers want to know who you and your brand are.

That’s where we come in. We’ll work together to really discover the essence of your brand, then create a library of images for you to use on your website and social media pages. Whether it’s 10 images, or 50, you’ll elevate your brand with quality images that speak to YOUR client in a way that selfies and snapshots cannot.

When we decided to step into this new space, we did our homework. Lots of it. As business owners ourselves, we have real, every day experience with social media. And while our business revolves around creating images every day, we know that most businesses do not. So how do you have a presence on Instagram, an image heavy platform, when you don’t have a steady stream of new images?

We’re going to help with that!

If you’d like to learn more, click here to read on. We’ve created a whole magazine full of information to help you determine if Personal Brand Photography is what you need to grow your business.

And if you’re ready to jump in with both feet, contact us now and let’s get you on the path to a thriving, relatable brand in your community!

Cheers!
Lori

Nicole: Coffee Shop Personal Branding Session, Fairport NY

I’d like you to meet Nicole Sipple of Visual Impressions! Nicole is a talented graphic designer working in both print and web design. I have had the pleasure of working with her on several projects over the past year, and was excited to finally get her in front of the camera!

We recently had the opportunity to create some images to help illustrate her brand. I’ll let her tell you a little bit more about it.

Who is your ideal customer? Small businesses and entrepreneurs who are passionate about their business.

What problem are you solving for them? Creatively helping them design a cohesive branding solution from logo to designed collateral and a stellar online presence.

How do you want your client to feel? We want clients to feel warm and welcome. I want them to feel that they are in good hands and can trust that through working together we can achieve something that is pretty unique. 

What is your one key story that you want your client to know/learn? The average time a consumer takes to review your website is 7 seconds. That's not a lot of time to grab a potential clients attention enough for them to want to stay and want to know more about your services. You need to have a cohesive brand solution that can capture their attention to help them gain and keep clients. 

What is your point of difference and how do you stand out? My point of difference is I am a graphic designer who has years of printing experience. There are a lot of great designs out there that look great on screen but sometimes it doesn't translate as successfully once printed. I know digital is becoming the future but i do not think print will ever die.

Want to know more? You can find Nicole at www.visualimpressionsdesign.com

Tell her we sent you!
Lori

PS: Are you a small business owner looking to stand out with personal branding photography? We’d love to help bring your brand to life. Contact us today!

New Product: Portfolio Box now Available

Have you ever found yourself thinking…

“I love photos, but don’t know where to hang them.”

“I wish I could swap my photos more easily.”

“I want to keep these photos safe and beautifully preserved, but also easy to access and appreciate.”

You are not alone!

Last year we had multiple requests for this particular new product, and of course,

We listened!

We are excited to launch the newest addition to our catalog, and along with it this gorgeous Portfolio Box.

Subtle embossing on the cover

Subtle embossing on the cover


What is it you ask?

This stunning, hinged black box is home to your favorite matted images. Choose 10 to 20 images, or pick a few now and add to it over time. The possibilities include:

Child/Family: Growth of your child over the years

Senior: Showcase your personality, style and hobbies

Wedding: Highlight your favorites!

Display one at a time, while the others are preserved in the box

Display one at a time, while the others are preserved in the box

How to enjoy it:

You can store the images in the box,

take them out and frame them,

or place them on an easel and rotate the image throughout the seasons.

The possibilities are endless, and we think you’ll love this new display option. So stop in to see it in person, add it to your next session, or if you’ve been waiting for just the right way to display those photos we’ve already created, give us a call and let’s get his heirloom in your hands!

You’re going to love it!

Your choice of black or white mats

Your choice of black or white mats